The Ultimate Bakuchiol Firming Serum bottle, a plant-based retinol alternative

Bakuchiol serum dropper with lightweight water-based 2% bakuchiol firming serum

Texture of the bakuchiol firming serum, fast-absorbing for smoother-looking skin

Bakuchiol serum ingredients with 2% bakuchiol for visibly firmer skin

Firming serum applied to smooth, even-looking skin as a retinol alternative

Handmade Heroes bakuchiol firming serum, vegan plant-based retinol alternative

THE ULTIMATE BAKUCHIOL FIRMING SERUM

Smooth Operator. Get real smooth—the water-based way. A bakuchiol serum for anyone who wants firmer-looking skin without borrowing retinol’s short fuse.

The texture is light and weightless, sinking in fast and leaving zero tack behind. It is built on 2% bakuchiol—a plant-based, gentler retinol alternative—so over time skin looks visibly firmer, smoother, and more even, with a softened look of fine lines.

Skin looks visibly firmer and smoother with use
Softens the appearance of fine lines
Lightweight and fast-absorbing for day and night

100% naturally derived, vegan, and paraben-free. A few drops go a long way.

How to use: Press a few drops over clean skin morning and night, before your oil or moisturiser.

Real ingredients. Real results.

Bakuchiol serum FAQ

Is bakuchiol a good retinol alternative? Yes—bakuchiol is a plant-based active that supports the look of firmer, smoother skin like retinol, but it is gentler, so most skin can use this firming serum morning and night without the dryness or peeling.

What is the difference between the bakuchiol serum and the bakuchiol oil? This is a lightweight, water-based firming serum that layers under heavier steps; the oil is richer and more nourishing. Use the serum for a weightless feel, or layer both serum then oil.

Quantity:

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Fast-Absorbing

Water-Based Formula

All Day Hydration

Skin Firming

No-Photosensitivity

Acne Skin Friendly

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SMOOTH OPERATOR.

Get real smooth with The Ultimate Bakuchiol Firming Serum — a gentle, water-based formula designed to support the look of firmer, more even skin. Powered by 2% bakuchiol, a plant-based alternative to retinol, this serum helps improve the appearance of skin texture and the look of fine lines, without irritation.

Its lightweight, fast-absorbing texture delivers lasting hydration, leaving your complexion looking plump, radiant, and healthy. Suitable for morning and night use — no extra precautions required. Because firm-looking skin shouldn't come with a rulebook.

Benefits

Supports the appearance of improved skin elasticity and texture; softens the look of fine lines and wrinkles with regular use.

A plant-based, gentler alternative to retinol — well-tolerated for daily morning and night use, without the photosensitivity associated with retinoids.

Delivers all-day hydration, leaving skin looking plump, refreshed, and revitalised. 100% naturally derived, vegan, paraben-free.

Ingredients

Aqua, Pentylene Glycol, Bakuchiol, Propanediol, Cetearyl Olivate, Sorbitan Olivate, Lysolecithin, Sclerotium Gum, Pullulan, Xanthan Gum, Sodium Benzoate, Tocopherol, Eclipta Prostrata Extract, Benzoic Acid, Sodium Phytate, Citric Acid, Sodium Bicarbonate, Melia Azadirachta Leaf Extract, Melia Azadirachta Flower Extract, Corallina Officinalis Extract, Coccinia Indica Fruit Extract, Moringa Oleifera Seed Oil, Solanum Melongena (Eggplant) Fruit Extract, Aloe Barbadensis Flower Extract, Simmondsia Chinensis (Jojoba) Seed Oil, Curcuma Longa (Turmeric) Root Extract, Ocimum Basilicum (Basil) Flower/Leaf Extract, Ocimum Sanctum Leaf Extract

Net weight: 22ml / 0.75 fl oz

How to use

Apply 2 pumps to damp skin after cleansing and toning.
Gently massage onto face and neck until fully absorbed.
Follow up with a moisturiser and, if using during the day, apply sunscreen.
Use daily, both morning and night for best results.

Note: Introduce new skincare products gradually. If using an active ingredient for the first time, do a patch test behind your ear or inside your elbow for 24 hours to check for allergies.

THE ULTIMATE BAKUCHIOL FIRMING SERUM

$19.90

FAQ

Is bakuchiol good for mature skin?

Bakuchiol is popular with mature skin because it supports the appearance of firmer, smoother-looking skin without the dryness or sensitivity retinol can cause. A peer-reviewed study (Dhaliwal et al., British Journal of Dermatology, 2019) found bakuchiol comparable to retinol for improving the look of fine lines and wrinkles after 12 weeks — a cosmetic appearance finding, not a medical treatment claim.

Can I use bakuchiol if I am pregnant or breastfeeding?

Bakuchiol is plant-derived and does not carry the same pregnancy concerns associated with retinol/retinoids. That said, this is general information, not medical advice — always consult your OB-GYN or midwife before introducing any new skincare product during pregnancy or while breastfeeding.

How does bakuchiol work on skin?

Bakuchiol is a plant-derived active (from the babchi plant) that research suggests works similarly to retinol — supporting the appearance of smoother texture, refined pores, and a more even-looking complexion. Unlike retinol, it is generally well-tolerated day and night without dryness or peeling.

What is the difference between Bakuchiol and retinol?

Bakuchiol is not chemically related to retinol or retinoids, but it acts similarly, providing retinol-like benefits without the drawbacks. Unlike retinol, Bakuchiol can be used during the day and is better tolerated by the skin, making it less likely to cause irritation or sensitivity.

This is my first time using an active ingredient. How should I introduce Bakuchiol into my routine?

Start with a patch test. If you're new to active ingredients, gradually introduce Bakuchiol into your routine by using it every other day for at least two weeks. Allow your skin to adapt before adjusting usage according to your skin’s needs.

What is patch testing and why is it important?

Patch testing involves applying a small amount of a new product behind your ear or on the inside of your elbow for at least 24 hours to check for any adverse reactions. Even if your skin isn't usually sensitive, it's a good precaution, as skin sensitivity can change with age.

THE ULTIMATE BAKUCHIOL FIRMING SERUM

Bakuchiol serum FAQ

FAQ

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